Terms & Conditions

Last updated: April 30, 2026

These Terms and Conditions (“Terms”) constitute a legally binding agreement between you and TrustOtter (“TrustOtter,” “Company,” “we,” “us,” or “our”) governing your access to and use of the TrustOtter platform and related services (the “Services”). By accessing or using the Services, you agree to be bound by these Terms. If you do not agree, you must not use the Services.

1. Definitions

TrustOtter (also referred to as “Company,” “we,” “us,” or “our”): The provider of the review management and reputation services described in these Terms.

Client (also referred to as “you” or “Customer”): The business, organization, or individual that has contracted with TrustOtter to use the Services to request reviews from its own customers. The Client is typically a local business (such as a restaurant, auto repair shop, salon, or other service provider) seeking to gather Google reviews from its own customers.

End Customer (or “Customer of Client”): An individual who is a customer, patron, or user of the Client’s products or services, and whose contact information is provided to TrustOtter by the Client for the purpose of sending review request communications. End Customers are the recipients of SMS, email, or other communications requesting a Google review on behalf of the Client.

Services: The review management services and related features provided by TrustOtter under these Terms, including the automated sending of review request communications (such as SMS/text messages and emails) to End Customers on the Client’s behalf, integrations with third-party platforms (e.g., Google Business Profile, CRM systems), and any software, websites, or applications through which the service is delivered.

Applicable Laws: All laws, statutes, regulations, and rules applicable to the Client, TrustOtter, and the handling of End Customer data and communications under these Terms, including without limitation the U.S. Telephone Consumer Protection Act (“TCPA”), the CAN-SPAM Act, the California Consumer Privacy Act (“CCPA”), Canada’s Anti-Spam Legislation (“CASL”), and similar state, provincial, federal, or international laws governing privacy, data protection, and electronic communications.

2. Our Services

TrustOtter provides a review management platform that enables Clients to request Google reviews from their End Customers via SMS and email. The Services include automated review request communications, optional follow-up reminders, review monitoring, and related features. TrustOtter sends review request communications on the Client’s behalf, identifying the Client by name in the communication so that the End Customer understands the request originates from the business with which they transacted.

3. Account & Eligibility

The Services are intended for users who are at least 18 years old and who are authorized to act on behalf of a business entity. You agree to provide accurate registration information and to keep your account credentials confidential. You are responsible for all activity under your account.

4. Client Responsibilities & Consent

Obtain and Maintain Express Written Consent

You must have explicit prior express written consent from each End Customer before TrustOtter sends them any SMS message or email on your behalf. Prior to uploading or providing any End Customer’s contact information to the Service, you will have obtained all consents legally required under the TCPA and similar laws to contact that End Customer via the intended communication method (text message, email, etc.). You will only send review requests to individuals who have voluntarily provided their phone number to your business and have agreed in writing to receive SMS communications from you, including review requests.

Documentation of Consent

You agree to maintain records of consent for each End Customer, including the date, time, method, and language of the opt-in, and to provide such records to TrustOtter promptly upon request. TrustOtter may request consent documentation in connection with any complaint, regulatory inquiry, or carrier audit.

Compliance with Data Privacy Laws

You are responsible for adhering to all Applicable Laws in relation to End Customer data and communications. As the data controller, you must provide any required privacy notices to your End Customers and obtain explicit consent for the collection and use of their data, including sharing it with TrustOtter for the purpose of sending review requests.

Honoring Opt-Outs

If an End Customer revokes consent, replies STOP to a message, or otherwise indicates a desire to no longer receive communications, you are responsible for ensuring that End Customer is removed from any future uploads to the Service. TrustOtter’s platform will automatically suppress further messages to any number that replies STOP, but you must not re-upload that contact through other means.

Accurate Data and Lawful Use

You will only upload contact information that has been collected lawfully and is current. You will not use the Services to send messages to any phone number on a do-not-contact list or to individuals who have not consented. You will not use the Services for any unlawful, misleading, or abusive purpose.

5. SMS Text Messaging

Authorization to Send on Client’s Behalf

By using the Services, the Client acknowledges and authorizes TrustOtter to send SMS messages and emails to End Customers on the Client’s behalf. These messages will appear to come from the Client’s business, identifying the Client by name, and will request a Google review or feedback regarding the End Customer’s recent transaction with the Client.

Opting Out

End Customers may opt out of SMS messages at any time by replying STOP to any message. Upon receipt of an opt-out request, TrustOtter will cease sending further SMS messages to that number through the Service. End Customers may also reply HELP for assistance, or contact support@trustotter.com.

Message and Data Rates

Standard message and data rates may apply to any SMS messages sent or received. Rates are determined by the End Customer’s mobile carrier and the specifics of their mobile plan.

Message Frequency

Message frequency varies based on the Client’s settings and transaction volume, but typically consists of one initial review request per transaction with optional follow-up reminders.

Content Responsibility

TrustOtter acts as a neutral transmitter of content. The Client is responsible for the content of all review request messages sent through the Service, whether using default templates or custom messages. The Client must ensure that all messages comply with Applicable Laws.

Additional public-facing SMS terms, including opt-out instructions for End Customers, are available at trustotter.com/sms-terms.

6. Subscriptions & Payment

The Services are provided on a subscription basis. Subscription fees are billed in advance on a recurring basis (monthly or annually, as selected at sign-up) and will renew automatically unless canceled. You authorize TrustOtter to charge your designated payment method for all fees due. Fees are non-refundable except as expressly required by law. TrustOtter may modify pricing with reasonable notice; price changes will not affect your current billing period.

7. Data Use & Storage

TrustOtter securely stores Client account data and End Customer contact information for as long as reasonably necessary to provide the Services, comply with legal obligations, or maintain legitimate business interests. When a Client cancels their account, TrustOtter does not automatically delete account data, in order to allow easy reactivation. Clients may submit a written request to permanently delete all personal and account data; upon receipt, TrustOtter will take reasonable steps to permanently erase or anonymize the data in accordance with Applicable Laws.

For full details, see our Privacy Policy.

8. Prohibited Activities

You agree not to:

• Upload any End Customer contact information without first obtaining express written consent.
• Use the Services to send communications unrelated to review requests or the Client’s legitimate business operations.
• Use the Services to harass, defraud, or mislead any End Customer.
• Attempt to circumvent opt-out mechanisms or re-upload contacts who have opted out.
• Reverse engineer, decompile, or otherwise attempt to extract the source code of the Services.
• Use the Services in violation of any Applicable Law.

9. Service Limitations & No Guarantees

TrustOtter does not guarantee any specific outcome from the Services, including the number of reviews received, the rating or content of those reviews, or any improvement in your business performance. End Customers retain full discretion over whether to respond to a review request and what feedback to provide. TrustOtter does not engage in “review gating” or selective filtering of which End Customers receive review requests based on anticipated sentiment.

The Services may experience occasional downtime due to maintenance, technical issues, or third-party dependencies (such as SMS carrier networks or Google APIs). TrustOtter will use commercially reasonable efforts to maintain availability but does not guarantee uninterrupted service.

10. Term & Termination

These Terms remain in effect while you use the Services. You may cancel your subscription at any time through your account settings; cancellation takes effect at the end of the current billing period. TrustOtter may suspend or terminate your access at any time for breach of these Terms, violation of Applicable Laws, non-payment, or activity that poses a security or legal risk to TrustOtter or others. Upon termination, TrustOtter will cease sending further communications on your behalf.

11. Disclaimer

THE SERVICES ARE PROVIDED ON AN “AS-IS” AND “AS-AVAILABLE” BASIS. TO THE FULLEST EXTENT PERMITTED BY LAW, TRUSTOTTER DISCLAIMS ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING WITHOUT LIMITATION THE IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. TRUSTOTTER DOES NOT WARRANT THAT THE SERVICES WILL BE UNINTERRUPTED, ERROR-FREE, OR FREE FROM HARMFUL COMPONENTS.

12. Limitation of Liability

TO THE FULLEST EXTENT PERMITTED BY LAW, IN NO EVENT WILL TRUSTOTTER OR ITS DIRECTORS, EMPLOYEES, OR AGENTS BE LIABLE FOR ANY INDIRECT, CONSEQUENTIAL, EXEMPLARY, INCIDENTAL, SPECIAL, OR PUNITIVE DAMAGES, INCLUDING LOST PROFITS, LOST REVENUE, OR LOSS OF DATA, ARISING FROM YOUR USE OF THE SERVICES. TRUSTOTTER’S TOTAL LIABILITY FOR ANY CLAIM ARISING FROM OR RELATING TO THESE TERMS WILL NOT EXCEED THE GREATER OF (A) THE AMOUNT PAID BY YOU TO TRUSTOTTER IN THE THREE (3) MONTHS PRECEDING THE CLAIM, OR (B) ONE HUNDRED U.S. DOLLARS ($100.00).

13. Indemnification

You represent and warrant that you will only upload, import, or otherwise provide to TrustOtter (or grant TrustOtter access to) contact information of End Customers who have given their explicit prior express written consent to receive SMS, MMS, email, or other electronic communications through the TrustOtter Service. You are solely responsible for ensuring that all End Customers on any contact list you provide have validly consented and have not withdrawn consent or opted out.

You agree to defend, indemnify, and hold harmless TrustOtter, its affiliates, and each of their respective officers, directors, employees, and agents (the “Indemnified Parties”) to the fullest extent permitted by law, from and against any and all claims, actions, liabilities, losses, damages, judgments, fines, penalties, costs, and expenses (including reasonable attorneys’ fees) arising out of or related to:

• Lack of Consent. Uploading, importing, or providing access to any End Customer contact data without first obtaining all necessary express written consents to receive marketing or other electronic communications.
• Unauthorized Data Sharing. Transmitting or disclosing to TrustOtter any contact information that includes individuals who have not provided the required consent.
• Opt-Out Violations. Causing any SMS, MMS, email, or other electronic message to be sent via the TrustOtter platform to any individual who has opted out of, withdrawn consent for, or otherwise refused such communications.
• Legal Compliance Breaches. Any allegation that communications sent via the Service by you or at your direction violate Applicable Laws, including without limitation the TCPA, the CAN-SPAM Act, or any similar federal, state, or international laws governing privacy, data protection, or electronic communications.

This indemnification survives any termination or expiration of this Agreement.

14. Governing Law & Disputes

These Terms are governed by and construed in accordance with the laws of the State of Texas, without regard to its conflict of law principles. Any dispute arising under these Terms shall be resolved by binding arbitration in Harris County, Texas, administered by the American Arbitration Association under its Commercial Arbitration Rules. You waive any right to participate in a class action or representative proceeding. Either party may seek injunctive relief in court for intellectual property claims or to enforce the indemnification obligations above.

15. Miscellaneous

Modifications. TrustOtter may modify these Terms at any time by posting an updated version. Continued use of the Services after the effective date constitutes acceptance.

Entire Agreement. These Terms, together with the Privacy Policy and SMS Terms, constitute the entire agreement between you and TrustOtter regarding the Services.

Severability. If any provision is held invalid or unenforceable, the remaining provisions remain in full force and effect.

Assignment. You may not assign these Terms without TrustOtter’s prior written consent. TrustOtter may assign freely.

Third-Party Beneficiaries. No End Customer or other third party has any rights or remedies under these Terms.

16. Contact

Questions about these Terms? Contact us at:

TrustOtter
Email: support@trustotter.com
12407 Scherer Woods Ct
Tomball, TX 77377